Search Engine Optimisation Leeds – MJ Backhouse see 190% growth in Internet Leads

Yorkshire pest control company, MJ Backhouse has seen significant growth in internet leads as a direct result of Northern Media’s SEO campaign.

Call volumes directly from the website between May and July, 2012 increased by over 190% from the same time last year, despite the poor weather and stumbling economy.

Commenting on the results, Darren Backhouse added, “We have seen a significant increase in the number of phone calls and email enquiries from the website, as a direct result of Northern Media’s SEO work. Whilst the majority of our work still comes from printed media, the number of web leads is growing all the time. Furthermore, the cost per lead from our web enquiries is significantly lower than that in print, so it provides a great return on our spend”
Sales Director Jonathan Scott added, “We have made excellent progress to date, but I think there is still much more we can do. MJ Backhouse have really bought into what we are trying to achieve, and are extremely supportive, particularly with supplying regular news and article content which we use both on and off the site. It just shows you what can be achieved when clients are committed to making projects a success”

If you would like to generate more work from your website, call Northern Media on 01924 267105.

Written by Tom Gibson

Project Manager

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