Northern Media are pleased to announce that work has begun with our newest client, British Wool.
Operating since 1950, British Wool collect, grade, promote and sell British fleece wool on behalf of over 40,000 farmers in the UK.
Having established a previous relationship with British Wool’s new head of marketing Graham Clark, he approached Northern Media with the aim to put in place an effective marketing strategy that will raise the profile of the British Wool brand to both retailers and consumers.
To effectively target and engage directly with consumers, Northern Media suggested a comprehensive Social Media campaign. Working closely with British Wool, our social media experts created a multi-platform campaign that successfully educates consumers on the value and benefits of British Wool products.
Speaking about British Wool’s relationship with Northern Media, Graham said: “After working with Northern Media in a previous company, I had no hesitation in using their services within British Wool. They listened carefully to our needs and delivered a comprehensive range of marketing solutions. We have been very impressed with the ongoing social media campaign and I look forward to continuing working with them on future digital marketing projects.”
Following the success of the success of the Social Media campaign, Northern Media are working closely with British Wool on a number of other projects with the aim raising British Wool’s profile and generating more traffic to their website.
If you require the help of Northern Media to raise the profile of your brand through a targeted social media campaign, do not hesitate to get in touch with the team on 01924 367105.