DPR Ltd, has commissioned Leeds website design agency Northern Media to produce five location based ‘Damp Proofing micro-sites’ for its Wakefield based business.
The five websites will feature DPRs full range of domestic and commercial damp proofing services, with particular emphasis upon showcasing projects that have been successfully completed in that specific location.
The micro-websites will be built to target customers in DPRs main target markets, including Leeds, Wakefield, Huddersfield, Pontefract and Barnsley, and be hosted on location based domain names.
The project will run for twelve months, from January to December, 2012. The first damp proofing website will be launched in Leeds around August and the others soon after. It is expected that the new websites will increase DPR’s damp proofing leads by at least 50% by the middle of 2013.
Commenting on the order, Jonathan Scott, Sales Director added, “DPR are one of our largest clients, and we have a very close and successful working relationship. During 2011 we designed and built five roofing microwebsites which have proven hugely successful, and we plan to replicate this model with the damp proofing side of their business”